“Digging Deep” – Groundwork for Marketing Research

The following is my Info graph of our class project titled, 8 Steps in Conducting Marketing Research.  The instructor randomly placed the assignments (w/o identification) throughout the room and asked students to rate their 3 favorites in terms of 1) informational content, 2) visualization, and 3) simplicity, Of the 13 assignments handed in, my fellow classmates chose my project…

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E-commerce Home Improvement Trends Statistics for the La Crosse Area

This post is directed toward La Crosse area retailers with the hope of informing them about the importance of tracking E-commerce home improvement trends.  The details contained within this post are accredited to Kim McLynn in an article that she wrote on May 9, 2017 for NPD Group, a leading global information company. Within the…

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