“Line, Paragraph, Chapter!!!” Information contained in this post was curated from Kate Santore @ https://contentmarketinginstitute.com/2018/02/coca-cola-storytelling/. It is intended to inform readers about how to improve their business and make it more interesting to potential consumers. The following is my synopsis of the contents contained therein. DREAM!, INNOVATE!!, RE-IMAGINE!!! – Bigger, Better, Bolder! First: start with the Object of Desire; use humor, wit, and…
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